Volume pricing lets you reduce the price per print when a customer orders a larger quantity of an eligible loose-print product. It is useful when you want to encourage families and clients to order several small prints without creating a coupon or package.
Open the volume-pricing settings
- Open Product Pricing, then Gallery Price Lists.
- Open the price list you want to edit.
- Find an eligible loose-print product and select Volume prices.
- Enter the quantity and unit price for each price break, then save your changes.
You can set two price breaks. The first must begin at a quantity of at least two and its unit price must be lower than the standard price. The second must begin at a higher quantity and use a lower unit price than the first.
Understand which prints count together
Workspace groups qualifying prints when the product size and paper or finish match. The customer can choose different photographs and still reach a quantity break.
For example, ten different 6×4 Lustre prints can count towards the same volume price. A 6×4 Lustre print and a 7.5×5 Lustre print do not count together because they are different product sizes. Prints using different papers or finishes are also counted separately.
What the customer sees
The available volume prices are shown with the product. As the customer changes the quantity, Workspace recalculates the price in the cart using the applicable price break.
Choose useful price breaks
Volume pricing can work particularly well for:
- small prints from wedding and portrait galleries;
- school, daycare and event photographs;
- sets of art prints that use the same size and finish.
Set thresholds that match how people are likely to buy. Keep enough margin to cover the Queensberry product cost and any payment, tax, shipping or other business costs that apply to the sale.
Volume pricing is different from a coupon or early-bird offer. It rewards the quantity ordered and remains part of the product pricing rather than applying a temporary promotion.
Review the finished setup
Check that each threshold begins at the intended quantity and that the unit price reduces at every level. Then view the gallery as a customer and confirm that the product and volume prices are easy to understand.
For the full price-list process, see How to create and set up a Gallery Price List. For broader pricing guidance, see Best practice: How to price prints and products.
